LendInvest has become the first lender to sign up to the Bridging Intelligence initiative, a research programme set up by Momenti Group and Bridging Soup to provide insight into how brokers choose and work with lenders.
The initiative is intended to give lenders access to market feedback on broker behaviour, with the aim of helping them assess broker needs and adjust their approach in a competitive bridging market.
LendInvest said its participation forms part of its wider strategy to strengthen broker relationships and keep its proposition aligned with demand.
Jeff Knight, managing director of Momenti Group, says: “It’s great to have LendInvest on board as our first lender participant.
“Their commitment to using real insights to inform decisions exemplifies the kind of forward-thinking approach the initiative is designed to support.”
Leanne Ardron, managing director of bridging finance at LendInvest, adds: “In today’s ever changing environment, it’s easy to operate using assumptions based on experience.
“At LendInvest we are dedicated to using real insight to drive our decisions and ensure we establish and grow the best relationships we can with our brokers.
“Taking part in this research forms part of our continuing strategy to support our brokers and their clients.”
